Elite Daily: Snapchat’s New Realistic Try-On Lenses Will Upgrade Your Online Shopping Snapchat is launching new augmented reality Try-On experiences in partnership with beauty brands OPI and Supergoop! The updated Lenses let users test out the latest lipsticks and nail polishes in-app ... Sally Hansen is making an appeal to younger consumers with a nail polish try-on lens on Snapchat.

Understanding the Context

Starting Wednesday, Snap will offer an augmented reality virtual try-on lens for Sally Hansen’s latest ... Elite Daily: Ariana Grande Has A New Snapchat Lens That Lets You Try On Her Cute 'Sweetener' Merch Ariana Grande Has A New Snapchat Lens That Lets You Try On Her Cute 'Sweetener' Merch If you thought you were a big fan of Snapchat’s shoppable augmented reality (AR) Lenses, you ain’t seen nothing yet. On April 28, the company announced a series of updates that will seriously change ... Snapchat has been touting the popularity of augmented reality, particularly among younger consumers.

Key Insights

In April, the company found in its survey of 16,000 people that 92% of Gen Z respondents said they ... Looking for Ariana Grande’s Sweetener merch? Then you’ll have to make your way over to Snapchat because that’s the only place you’ll be able to see it. Grande has partnered with Snapchat to create a ...